Many times I see businesses ignore one of the first tenants of social media marketing…and that is to LISTEN.
It is actually more than that as not only should they be actively listening to what might be said about them or their business across not only social channels like Facebook, Twitter, Google+, Linkedin, Yelp* and many others. They also need to take control of lists and aggregators like, Angie’s List, Manta.com, and Merchant Circle. [Read more…]